Jordan Wise works with investors, owners, and operators across modern sport.

His background spans financial markets and elite competition. After beginning his career trading government bonds and currencies, he moved into top-tier sport, working across rights negotiations, talent representation, and high-value commercial partnerships. 

Over the past decade, this has included negotiating 100+ contracts, delivering club-record deals in the Premier League, and advising on partnerships underpinning major global sports properties.

He is the founder of EDEN, an independent strategic advisory built around ownership, partnerships, and long-term value creation. Through EDEN, he works with investors, team owners, and rights-holders on acquisitions, platform strategy, and the long-term positioning of sports assets.

Alongside this, GAFFER was built into a global sports and culture platform, while CAOS was launched to challenge traditional agency thinking through work with leading global brands across sport, fashion, and entertainment.

Today, the focus is on athlete IP, brand equity, and how ownership, media, and culture intersect to create durable value in modern sport.